Options Page
An options page is an admin page used to store global settings that are not tied to a single post, page, or term.
The term is usually used in the context of ACF and WordPress.
What it does
An options page is commonly used for values such as:
- Contact details
- Brand settings
- Header or footer content
- Tracking codes
- Feature toggles
- Shared site-wide text or links
These values can then be reused across templates, blocks, and components.
Core concepts
Global scope
Unlike a post type entry, an options page stores global settings rather than per-item content.
ACF PRO usage
ACF PRO includes support for options pages, which makes them a common pattern in custom WordPress builds.
Comparable plugin ecosystems such as Meta Box AIO also support settings-page style workflows.
Structured settings
An options page usually contains one or more field groups, which in turn contain the actual custom fields.
Common use cases
- Global business details
- Theme-level content settings
- Shared call-to-action content
- Site-wide scripts or integration values
- Reusable settings consumed by PHP templates
Practical notes
- Use an options page when the data belongs to the whole site, not a single content item.
- Keep the settings grouped clearly so editors understand what is global.
- Options pages are especially useful in custom WordPress projects built with ACF.
Frequently Asked Questions
Is an options page the same as a normal WordPress page?
No. A normal page is content. An options page is a settings screen.
Do options pages belong to ACF PRO?
In many custom WordPress builds, yes. ACF PRO is a common way to implement them, but it is not the only approach.
What kind of fields go on an options page?
Usually reusable global values such as brand, contact, integration, or shared content settings.